question archive Entering a foreign market presents significant opportunities for a corporation

Entering a foreign market presents significant opportunities for a corporation

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Entering a foreign market presents significant opportunities for a corporation. The revenue potential and opportunity to increase market share can be important motivating factors. However, entering a foreign market requires a significant amount of preparation and understanding of the specific foreign market. With this in mind, please respond to the following two questions:

1. What are the elements that will entice corporations to enter a foreign market?

2. What are some of the risks involved when considering entering a foreign market?

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