question archive The Internet may not make companies obsolete, but these companies must change their business models to stay competitive

The Internet may not make companies obsolete, but these companies must change their business models to stay competitive

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The Internet may not make companies obsolete, but these companies must change their business models to stay competitive. Do you agree with this statement? Why or why not?

The Internet has changed the way we manage our employees. Explain one way how the internet has changed the way we manage people.

Social networking has opened the doors to people around the world and provides an enormous amount of content (both good and bad) to consumers and customers and to suppliers. How has social media changed the way companies interact with consumers and customers?

Assume the company where you work has a Facebook site. Is Facebook a viable business tool?

If you were responsible for coordinating the advertising on a company's Facebook site, how would you balance the desire to become increasingly profitable with the need to protect the privacy of your users?f

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The Internet may not make companies obsolete, but these companies must change their business models to stay competitive. Do you agree with this statement? Why or why not?
The internet does not produce the goods created by manufacturers and therefore does not necessarily make companies obsolete. However, businesses must use the internet to market and sell products to remain competitive against other companies selling the same or similar products. Companies using the internet will have a competitive advantage over those not.

The Internet has changed the way we manage our employees. Explain one way how the internet has changed the way we manage people.
The internet allows employees to find and manage employees remotely. Candidates can submit resumes online and may not have to travel onsite for an interview. Additionally, work can be conducted remotely without the need for a centralized office. Managers can increase communication through the internet and more efficiently manage a higher number of employees.

Social networking has opened the doors to people around the world and provides an enormous amount of content (both good and bad) to consumers and customers and to suppliers. How has social media changed the way companies interact with consumers and customers?
Social media provides a medium for constant advertising to consumers and customers. Advertisements may be subtle appearing in corners of displays or may be more direct requiring viewing before the consumer can continue using the social media site. Additionally, social media can harvest consumer information and help companies target their advertisements to individuals with a higher likelihood to purchase their products.

Assume the company where you work has a Facebook site. Is Facebook a viable business tool?
Facebook is a viable business tool due to the high volume of use it currently has. Facebook can provide targeted advertisements on its site through data mining of information posted. If Facebook enrollment or use begins to drop, the viability as a business tool may diminish. Younger generations such as Generation Z are beginning to use other social media platforms reducing the effectiveness of Facebook seen with Millennials.

If you were responsible for coordinating the advertising on a company's Facebook site, how would you balance the desire to become increasingly profitable with the need to protect the privacy of your users?
Facebook has the options of creating revenue by charging an account fee, premium fees, or selling advertisements to companies. Facebook has chosen to pursue the last option by providing a free service to customers while embedding advertisements and selling information. Facebook must provide clear user policy statements and agreements to users to ensure everyone is aware of what Facebook can do with the data obtained from the site. A vast majority of online consumers of social media spend little time reading policies and agreements in detail which can create problems in the future when consumers become upset when their information is shared. Improving the transparency with consumers will assist in avoiding these challenges in the future.

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