question archive Q1) A description of the reader of "Playboy" magazines: Description: verbal picture of the reader of each magazine (based on the assumption that the reader of the magazine is the person seeing the ad
Subject:CommunicationsPrice: Bought3
Q1) A description of the reader of "Playboy" magazines:
Description: verbal picture of the reader of each magazine (based on the assumption that the reader of the magazine is the person seeing the ad.) Include such demographic variables as the typical reader's sex, age range, education level, occupation, individual income range, household income range, marital status, race, geographic location, locality type, number of children, dwelling type, and market value of the residence. (I would like the actual number values, but I also want some interpretation of the numbers. Extrapolate from the numbers to tell me who the reader is). Add to your demographic description by describing the psychological characteristics of the audience. You can find demographic information from secondary sources. Magazine media kits are also a good source. For every source used, be sure to cite it fully in your paper. The psychographic information should be based on your general impressions, and information contained in the ads (e.g., ad copy and visual cues). There will not be one "right" description, but your description should be well-reasoned and logical.