question archive Imagine that you are developing a marketing plan for a new fitness club, not a gym! What is the Customer Lifetime Value (CLV) for your target market in your campaign? What is their annual spend How many years will they be a customer? What is your retention rate? How will you retain existing customers in your organization? How many customers do you need for your campaign to break-even based on the 1-year annual spend? (Total Marketing Expense / Annual Spend) How many customers do you need for your campaign to break-even based on the CLV? (Total Marketing Expense / CLV)
Imagine that you are developing a marketing plan for a new fitness club, not a gym! What is the Customer Lifetime Value (CLV) for your target market in your campaign? What is their annual spend How many years will they be a customer? What is your retention rate? How will you retain existing customers in your organization? How many customers do you need for your campaign to break-even based on the 1-year annual spend? (Total Marketing Expense / Annual Spend) How many customers do you need for your campaign to break-even based on the CLV? (Total Marketing Expense / CLV)
Subject:Project ManagementPrice: Bought3
Imagine that you are developing a marketing plan for a new fitness club, not a gym!
- What is the Customer Lifetime Value (CLV) for your target market in your campaign?
- What is their annual spend
- How many years will they be a customer?
- What is your retention rate?
- How will you retain existing customers in your organization?
- How many customers do you need for your campaign to break-even based on the 1-year annual spend? (Total Marketing Expense / Annual Spend)
- How many customers do you need for your campaign to break-even based on the CLV? (Total Marketing Expense / CLV)
