Campaign evaluation reports, articles that assess the effectiveness of two ad campaign. The reports should evaluate two different ad campaigns. Ensure that each ad campaign is evaluated from both a qualitative and quantitative research perspective.

-Assessing the degree to which the reports you selected were from academic sources and the criteria you used to make that evaluation.
-Reviewing any data regarding the reliability and validity of effectiveness data present in each article's reports.
-Analyzing the strengths and limitations of the research methods that were used in the reports to evaluate the effectiveness of each of the ad campaigns.

pur-new-sol

Related Questions