question archive The impact on operating income of many of the strategies generated above is straight-forward

The impact on operating income of many of the strategies generated above is straight-forward

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The impact on operating income of many of the strategies generated above is straight-forward. For example, if Lena decides to reduce R&D expense, then each Cl reduction in R&D expense will result in a Cl increase in operating income. However, the impact of other strategies is more complicated. Using the "TN2-Requirement 5" tab in the Excel file provided by the case instructor,' determine the following: (a) What percentage increase in sales (November/December) would be required to exceed the C10 million operating income threshold (assuming that standard unit costs stay constant)?

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