question archive Quick Eats is a fast-food restaurant that has recently entered the hospitality industry

Quick Eats is a fast-food restaurant that has recently entered the hospitality industry

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Quick Eats is a fast-food restaurant that has recently entered the hospitality industry. Since most of its competitors are pursuing a low-cost position and doing well, Quick Eats also wants to adopt the same strategy. Which of the following will be a likely implication of this decision?

Multiple Choice

  • Quick Eats will be better placed to gain a competitive advantage in the industry.
  • Quick Eats will face low profit potential.
  • Quick Eats will not face any direct competition in the industry.
  • Quick Eats will be able to create higher value for its customers.

Option 1

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Option 2

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