question archive You are now working in loan Macey's Department and you have to Recording work with her to make the Kathon MWX successful in the market
You are now working in loan Macey's Department and you have to Recording work with her to make the Kathon MWX successful in the market
Subject:MarketingPrice: Bought3
You are now working in loan Macey's Department and you have to Recording work with her to make the Kathon MWX successful in the market. To make a new marketing strategy let us begin by making a different Product Strategy 1. Is Joan Macey's dilemma valid? Justify this by doing a complete market analysis - besides the information given in the case study please make suitable assumptions where necessary 2. How will you re - segment the market to help create a more 4' focused product strategy 3. Develop a Product Strategy for Metal Please note you have to focus only the firstP Strategy. You will not deviate fr? comments on the other P's of Marketa?
