question archive You are now working in loan Macey's Department and you have to Recording work with her to make the Kathon MWX successful in the market
Subject:MarketingPrice: Bought3
You are now working in loan Macey's Department and you have to Recording work with her to make the Kathon MWX successful in the market. To make a new marketing strategy let us begin by making a different Product Strategy 1. Is Joan Macey's dilemma valid? Justify this by doing a complete market analysis - besides the information given in the case study please make suitable assumptions where necessary 2. How will you re - segment the market to help create a more 4' focused product strategy 3. Develop a Product Strategy for Metal Please note you have to focus only the firstP Strategy. You will not deviate fr? comments on the other P's of Marketa?