The company has been in operation for 25 years, providing a branded clothing service. Success has stemmed from word of mouth. Competition now threatenes this success as the industry moves online and more competitors are entering the market. Employees are loyal, with little to no turnover. Remuneration is above average and they get an annual bonus. The current way of doing things has always been successful and the employees see no reason to change. The Productio Manager (who leads the company operationally in all aspects is against any change). The company may go out of business without the buy-in and engagement of the employees.

Could you provide an example of using academic literature to critically analyse leadership opportunities / approaches / strategies to build trust and strengthen employee engagement in an effort to create readiness for change?

pur-new-sol

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