question archive Select or suggest a current “fad” or “trend” exhibited by students on campus
Subject:EconomicsPrice: Bought3
Select or suggest a current “fad” or “trend” exhibited by students on campus. You need to select either a fad or trend and then research this fad and trend in light of the marketing opportunities present.
1- Would a firm be successful in capitalizing on this “fad”? If so, why?
2- Should companies capitalize on this “trend”—what are the “upsides” for producing products that are currently “trendy”? What are the “downsides”?
3-What generation do these fads and trends appeal to?
4- How large is the potential market for the fad and/or trend?