question archive Compare and contrast high and low involvement products with respect to (a) nature of the product (b) frequency of purchase (c) perceived risk (d) application of decision rules (d) post-purchase behaviour
Subject:MarketingPrice: Bought3
Compare and contrast high and low involvement products with respect to (a) nature of the product (b) frequency of purchase (c) perceived risk (d) application of decision rules (d) post-purchase behaviour.