question archive The Regal Cycle Company manufactures three types of bicycles—a dirt bike, a mountain bike, and a racing bike

The Regal Cycle Company manufactures three types of bicycles—a dirt bike, a mountain bike, and a racing bike

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The Regal Cycle Company manufactures three types of bicycles—a dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:

 

  Total Dirt Mountain Racing

 

Sales $925,000 $267,000 $407,000 $251,000 

Variable manufacturing and selling expenses  468,000  116,000   200,000  152,000 

Contribution margin  457,000  151,000   207,000  99,000 

Fixed expenses:            

Advertising, traceable  69,300   8,700   40,300   20,300 

Depreciation of special equipment  44,000   20,800   8,000 15,200 

Salaries of product-line managers  14,100   40,100   38,600  35,400 

Allocated common fixed expenses*  185,000  53,400   81,400  50,200 

Total fixed expenses  412,400  123,000   168,300  121,100 

Net operating income (loss) $44,600 $28,000 $38,700  $(22,100) 

 

*Allocated on the basis of sales dollars.

 

Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.

 

Required:

1. What is the financial advantage (disadvantage) per quarter of discontinuing the racing bikes?

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