Marketing and Innovation Develop three innovative ideas related to McDonalds Brand

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Marketing and Innovation

Develop three innovative ideas related to McDonalds Brand.

Think in terms of if you had an unlimited budget and the skilled staff needed to execute your ideas, how would you adapt something that already exists in the brand to meet the evolving needs of customers in new ways -- or to create something entirely new for the brand.

Then Draft a mock Press Release to raise awareness about one of the innovative ideas that you came up with above.