question archive Fernando has a monopoly on sales of pizzas in the small town of North Key Largo, Florida

Fernando has a monopoly on sales of pizzas in the small town of North Key Largo, Florida

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Fernando has a monopoly on sales of pizzas in the small town of North Key Largo, Florida.

Use the following information on the demand for Fernando's pizzas to answer the question:

 

Price Quantity Demanded
$30 0
25 1
20 2
15 3
10 4
5 5
0 6

If Fernando is able to engage in perfect price discrimination, his total revenue for 3 units will be $_____. The marginal revenue of the third unit is $_____.

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The total revenue is computed by adding up the sales price of every unit sold

  • In this case, the quantity sold is 3 units and the price varies according to the unit sold since this is an example of perfect price discrimination.

 

Selling Price Unit #
$25 1
$20 2
$15 3

Therefore, total revenue is:

Total revenue = 25 + 20 + 15

Total revenue = $60

The answer is $60.

The marginal revenue is the extra revenue generated by selling that third pizza.

  • In this case, the marginal revenue is $15 as see in the table above.