How does Kilbourne address the claim that advertising is trivial and has little power over us? Do you find her response persuasive? Why or why not? Specific Examples: How does the author think that ads affect our relationships with other people? What specific examples does she give to support these claims? Personal Insight: Have you seen any evidence of this destructive impact of advertising in your own life or in the lives of people close to you? How is advertising related to myth in ancient societies? How does it serve similar functions as religion in today’s world? How do you feel about these comparisons? Title: Do you think she made the right decision with this title? What impact is she trying to achieve? Does it achieve that intended impact?  

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1. How does Kilbourne address the claim that advertising is trivial and has little power over us? Do you find her response persuasive? Why or why not?
2. Specific Examples: How does the author think that ads affect our relationships with other people? What specific examples does she give to support these claims?
3. Personal Insight: Have you seen any evidence of this destructive impact of advertising in your own life or in the lives of people close to you?
4. How is advertising related to myth in ancient societies? How does it serve similar functions as religion in today’s world? How do you feel about these comparisons?
5. Title: Do you think she made the right decision with this title? What impact is she trying to achieve? Does it achieve that intended impact?

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