question archive You are at a social media conference and attending a panel discussion on current trends
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You are at a social media conference and attending a panel discussion on current trends.
Social media conference on social media trends
Questions to ask
What are the main social media trends in the market?
What is the main influencer of the social media trends in the market?
What role do the social media trends play in marketing?
What impact do the social media trends have on enhancing better customer service and reach?
Information to seek
During the social media trends conference, one would seek to gather several pieces of information. First, one would need to understand the current trends that associate with the social media. There is scanty information that there are new trends in the market (Allcott, Gentzkow & Yu 2019). One would therefore be interested to understand the specific trends and their nature.
Also, one would seek information regarding the role of such social media trends in effective marketing. Businesses depend on marketing to attract more customers and make more money. One would therefore want to determine how the social media trends shape the future of the marketing function in businesses and the impact on the profitability.
It would also be important for one to determine the various causes for the trends. Each of the trends must be motivated by a certain factor in the market or as a result of better technology. A better understanding of the causes of the trends would inform a researcher on the role such trends play in shaping the market dynamics.
One would also want to gain more information regarding the role the trends can play in enhancing the satisfaction of customers. The ultimate aim of the organization is to meet the expectations of customers, enhance their satisfaction and thus attain profits (Allcott, Gentzkow & Yu 2019). One would want to understand how the trends could be transformed to satisfy customers and thus enhance the attainment of the organizational goals provided in the strategic plan.