Question 1 with answer: A good place to start with an internal firm analysis is to catalog the assets a firm has

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Question 1 with answer: A good place to start with an internal firm analysis is to catalog the assets a firm has. List the firm's tangible assets. Then make a separate list of its intangible assets.

 

Answer (add more if you can): Intangible assets primarily consist of non-compete agreements, trademarks, trade names, customer lists, customer relationships, and intellectual property, and impairment losses are only recorded if the asset's carrying amount is not recoverable through [their] undiscounted, probability-weighted future cash flows. (Form 10-K) Tangible Assets according to Covetrus's  include: Cash, cash equivalents, accounts receivable, inventories, prepaid expenses, and assets held for sale. (Form 10-K)

 

Question 2 (needing help/ Answered): Now extend beyond the asset base and use the VRIO framework to identify the competitive position held by your firm. Which, if any, of these resources are helpful in sustaining the firm's competitive advantage?