question archive a)Explain why a PepsiCo Sales Executive would benefit from understanding cross elasticity of demand and elasticity of demand when evaluating a recommendation to lower the price of Doritos
Subject:EconomicsPrice:2.88 Bought3
a)Explain why a PepsiCo Sales Executive would benefit from understanding cross elasticity of demand and elasticity of demand when evaluating a recommendation to lower the price of Doritos.
i)How does understanding cross elasticity of demand and elasticity of demand support better decision-making?
b)Explain why an Analyst working for the Anti-Trust Division of the Justice Dept. would benefit from understanding cross elasticity of demand when evaluating the proposed merger of Coca Cola Company and Pepsi.
i)How does understanding cross elasticity support better decision-making by the analyst?
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