question archive DQ1 Good market research is essential for planning and forecasting
DQ1 Good market research is essential for planning and forecasting
Subject:BusinessPrice: Bought3
DQ1
Good market research is essential for planning and forecasting. It also helps target the appropriate market.
· Discuss the importance of target market analysis.
· How does it affect the development of market planning for a particular company?
· As the marketing research industry expands, what skills will future executives need to possess?
· How do these skills differ from those currently needed to function successfully in the marketing research field?
DQ2
Read week1 lectures concepts to a business organization that exhibits and demonstrates these concepts. You should develop a summary of the organization's strategy and how they use these concepts to compete. (Related to marketing research)
