Grantham UniversityIS 242

Explain the acronyms B2B, B2C, B2G and C2C. Provide at least one example for each.

Answer:

Business-to-business (B2B) is a subset of e-commerce in which all the the participants are organizations. A good example of a traditional B2B market is automobile manufacturing. The tires, hoses, batteries and electronics essential to the final product (the vehicle) are often manufactured by separate companies, and then sold directly to the automobile manufacturer.

Business-to-consumer (B2C) is a form of e-commerce in which customers deal directly with an organization and avoid intermediaries. For example, someone buying a television set from an electronics retailer would be a B2C transaction.

Business-to-government (B2G) is the concecpt that businesses and government agencies can use central Web sites to exchange information and do business with each other more efficiently than they usually can off the web. A prime example of a federal agency that employs B2G companies is the U.S. General Services Administration, or GSA. The GSA Advantage website provides federal offices with a web-based portal they can use to get the goods and services they need to accomplish their tasks.

Consumer-to-consumer (C2C) is a subset of e-commerce that involves electronic transactions between consumers using a third party to facilitate the process. An example of C2C would be the classifieds section of a newspaper, or an auction. In both of these cases, a customer, not a business, sells goods or services to another customer.