question archive Analyse the EFE matrix below and make 5 conclusions from your analysis
Subject:BusinessPrice: Bought3
Analyse the EFE matrix below and make 5 conclusions from your analysis.
Table 1. Results of Evaluation of External Factors
EXTERNAL FACTORS RATING WEIGHT SCORE
Opportunity
Increased public consumption of wheat flour 3 0.109 0.328
Increased cake business growth 3 0.095 0.286
The growth of bakery innovation 3 0.109 0.328
The development of cake business technology 3 0.113 0.339
Application of information technology 2 0.079 0.157
TOTAL 1.438
Threat
The main raw material price increase 3 0.106 0.319
Fluctuation Needed 3 0.099 0.297
consumer tastes follow the trend 3 0.102 0.306
New competitor 2 0.1 0.2
High transportation costs 2 0.087 0.174
TOTAL 1.295
TOTAL EFE 2.734