question archive Question 1) What does the Coca-Cola company perceive as the issue with the blind taste tests that showed consumers preferred the revised formula? Question 2: In Coca-Cola’s view, was the decision to change the formula ultimately regrettable? Question 3: In view of this, do you think legacy companies such as Coca-Cola must seek out different marketing information than newer, smaller businesses? Explain why or why not
Question 1) What does the Coca-Cola company perceive as the issue with the blind taste tests that showed consumers preferred the revised formula? Question 2: In Coca-Cola’s view, was the decision to change the formula ultimately regrettable? Question 3: In view of this, do you think legacy companies such as Coca-Cola must seek out different marketing information than newer, smaller businesses? Explain why or why not
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Question 1) What does the Coca-Cola company perceive as the issue with the blind taste tests that showed consumers preferred the revised formula?
Question 2:
In Coca-Cola’s view, was the decision to change the formula ultimately regrettable?
Question 3:
In view of this, do you think legacy companies such as Coca-Cola must seek out different marketing information than newer, smaller businesses? Explain why or why not.
