1) As this news items indicates, some healthcare companies are starting to shift clinical services and decision making on medical care overseas, primarily to India and Philippines. Is this a good strategy for these companies? what are the pros and cons of this strategic decision?
2. Who would make a strategic decision of this magnitude in a healthcare company?
3. Is this a strategy that HSos/HSs might adopt?
1. Resistance is often the human response to strategic changes. What can managers do to overcome resistance?
2. Describe the Ps of marketing and their relevance to HSOs/HSs.