question archive Use 'Executive Reports' to create a DemoStats and (2) PRIZM Reports
Use 'Executive Reports' to create a DemoStats and (2) PRIZM Reports
Subject:MarketingPrice: Bought3
Use 'Executive Reports' to create a DemoStats and (2) PRIZM Reports. i. Add your chosen Community to your 'My Data' area. This will allow you to create reports for this Community benchmarked to the Ontario average. (Resource: HOW TO: Adding Areas to 'My Data' Area). ii. Create a 'DemoStats Highlights' report for your Community, benchmarked to the Ontario average. (Resource: HOW TO: Created Reports using Executive Reporting). ili. Create 2 PRIZM Profile reports: a. The first report will focus on Social Group (SG) segments. Hit the 'funnel' icon to sort the report by SG's. b. Click the down-arrow to change the focus to Life Stage Groups (LG). Again, click the 'funnel' icon to sort by Life Stage Groups (LG). c. Click on 'Download Data' then 'Batch Reports' to create PDF summary reports for your Community benchmarked to Ontario. d. Save these PDF reports to be included in your assignment submission.
