question archive Two paragraphs (6 to 8 sent
Subject:MarketingPrice: Bought3
Two paragraphs (6 to 8 sent. each) about Consumer Juries (one - two reference links)
Definition: "This method uses consumers representative of the target market to evaluate the probable success of an ad. Consumer juries may be asked to rate a selection of layouts or copy versions presented in pasteups on separate sheets. "