question archive Using and marrying the 4P's and 4C's for apple brand
Subject:CommunicationsPrice: Bought3
Using and marrying the 4P's and 4C's for apple brand. -briefly describe the marketing elements used to market the apple brand -which marketing mix elements (4P's & 4C's) are most suitable for promoting the apple brand? -What similarities do you find the 4Ps marketing mix and the 4C's marketing mix? -what differences do you see between the two approaches as a marketer and as a consumer? PLEASE NOTE: please include intext citations and references