question archive Assume you work for a company that makes shop towels, hand-washing stations, and related products
Assume you work for a company that makes shop towels, hand-washing stations, and related products
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Assume you work for a company that makes shop towels, hand-washing stations, and related products. Make a list of all the companies that could be potential customers of your firm.
Next, identify all the markets from which their demand is derived (i.e., who are their customers and their customers’ customers?). What factors might influence the success or failure of your business in these markets?
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