question archive 6)For this question, you may use a product (good, service or idea) of your choice and you are to answer the following about factors that might affect its promotional mix: a)Generally speaking, what would your promotional mix look like at each stage of the Product Life Cycle? b)Would you use a push or pull strategy or both? Why? c)What type of promotional budgeting technique would you use? Why? d
6)For this question, you may use a product (good, service or idea) of your choice and you are to answer the following about factors that might affect its promotional mix: a)Generally speaking, what would your promotional mix look like at each stage of the Product Life Cycle? b)Would you use a push or pull strategy or both? Why? c)What type of promotional budgeting technique would you use? Why? d
Subject:MarketingPrice: Bought3
6)For this question, you may use a product (good, service or idea) of your choice and you are to
answer the following about factors that might affect its promotional mix:
a)Generally speaking, what would your promotional mix look like at each stage of the
Product Life Cycle?
b)Would you use a push or pull strategy or both? Why?
c)What type of promotional budgeting technique would you use? Why?
d. What type of buying decision normally occurs for this product? How would this affect
the promotional mix?
e. Any peculiarities regarding your target market? If so, how is your promotional mix
affected?
