question archive What are the Similarities and Differences between these theories used in Social Media Research: "Theory of Reasoned Action (under Personal Behavior Theory), Social Influence Theory (under Social Behavior Theory), and Uses and Gratification Theory (under Mass Communication Theory)"
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What are the Similarities and Differences between these theories used in Social Media Research:
"Theory of Reasoned Action (under Personal Behavior Theory), Social Influence Theory (under Social Behavior Theory), and Uses and Gratification Theory (under Mass Communication Theory)"
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