SCENARIO   You are the brewmaster for the New Hampshire Microbrewery (NHM)

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SCENARIO

You are the brewmaster for the New Hampshire Microbrewery (NHM). Instead of focusing on alcoholic beverages, NHM focuses on the earthy and refreshing tastes of nonalcoholic carbonated beverages such as root beer, birch beer, and ginger beer. The business began in 2015 and is profitable as of last year. NHM has decided to purchase new bottling equipment in order to replace the older machinery it inherited from the previous brewery. Like most decisions, this has the "green light" but is stuck in disagreement—everybody has different priorities! The board of directors wants to ensure that the decision made is highly ethical and takes into consideration the larger question: "What is the right thing to do?" Of course, it is sometimes impossible to make a decision that every stakeholder group thinks is right.

The owner knows your level of expertise in business decision-making and has asked you to decide which bottling equipment to purchase; in the short-term, this potentially impacts your team the most. In your decision, you will need to consider your organizational goals as well as the impact on all stakeholders. You've already gathered the needed information on the different options for bottling equipment; all that is left is balancing the priorities.

New Hampshire Microbrewery's owner, Eli Hopps, is facing a dilemma and has put the decision making in your hands. He wants you to create a presentation for the stakeholder groups of NHM that outlines both the final decision and how you came to that as the best option.

1)All of the stakeholders think they intuitively understand what's best for the company. However, you know you need to process the information—both their beliefs and data about the options—more objectively by using a good decision-making framework. Select a decision-making strategy or model and use it as a framework to guide your thought process in approaching the decision.

2)Identify the model.

3)Gather the information.

4)Apply the model to make the best decision.

5)Think about how you will use the information in the slides to communicate your message. Remember all stakeholders will be in the same room, so some people may react positively and others negatively to the same piece of information.

QUESTIONS

A)Describes how decision supports organizational goals

B) Follows clear decision-making process to find the best answer for your team and organization