question archive 1) A start-up company introduced a new product called First Hearing

1) A start-up company introduced a new product called First Hearing

Subject:MarketingPrice: Bought3

1) A start-up company introduced a new product called First Hearing. The product is a device that tests patient hearing. It stands on a platform and operates with a touchscreen device that enables customers to input key data, offers instructions on how to use the device, and a summary of the test results. The device includes specially designed headphones that ensure a quality sound test to determine hearing loss. The products costs $3,000 to produce and will sell for $5,000 fob. Discuss in detail what you feel is the best communication strategy for this product and explain why.

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