Innovation Identification Matrix Assignment Instructions

Directions

Part 1: Using your best “search” skills, please review your business information sources and provide an example of each type of innovation by company category – value created. Please enter the name of the company and the corresponding innovation into each cell in the matrix provided. Once completed, your matrix will identify and list a total of 20 companies and 20 innovations (one innovation per company)

Part 2: Having identified your 20 innovations by type and category, please provide a brief description (short paragraph) of each innovation and its characteristics. 1. Identify what you believe to be the source of the innovation. Questions to consider: Is it a solution to a problem? Does it satisfy a need? Does it represent a new opportunity obtained through discovery or through creation? 2. In describing each innovation, be sure to explain/justify your choice and designation of the specific type

Innovation Identification Matrix Template

You must use the provided template for this assignment

Parameters:

Part 1, completed Innovation Matrix, must be one page in length

Submit the completed Excel file for this part of the assignment

Part 2, innovation summaries and descriptions, must be five to seven pages in length

Submit a Word document for this part of the assignment

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