question archive Today, technology has changed the way we perceive ourselves, our environment and our relationships

Today, technology has changed the way we perceive ourselves, our environment and our relationships

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Today, technology has changed the way we perceive ourselves, our environment and our relationships. Life in the cyber world allows us to reshape our identity any way we like. Social media has changed the way we interact with society, making relationships more complex. Today, the principle of ethics in communication is very important because it provides respect to an individual, a group or an institution that is involved in the communication process.

 

1.                 Discuss the implications of communication technology on human relationship.

2.                 What are the advantages and disadvantages of using communication technology at the workplace or in an organisation? Provide relevant case studies/research (at least THREE) to support your points.

3.                 In your opinion, how important is media ethics in Malaysia? (example; concerning the accuracy of information, truth of facts, responsibility of maintaining freedom and privacy)? Why?

 

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Question 1

Technology has assisted to bridge a universal rift in the age of worldwide integration. This rift has enabled people to learn about the universe and interact with others in a manner which was previously impossible. For example, travelling across the universe by booking hotels and tickets using a smartphone has allowed efficient, convenient and fast completion of travelling compared to before. This means that one does not need a travel agent. People are also able to meet dates or friends using apps from the comfort and convenience of their home.

However technology has also created a gap. Virtual distance is the aspect where individuals are physically together but disconnected from one another because of being entirely engrossed by technological device for example, smartphone. This translates to children, parents and couples interaction.

Question 2

Advantages of communication technology in an organisation

       i.           Efficient and instantaneous

Using technology to pass information, you can deliver and find data to your client or customer anywhere. Examples of case study includes; when you want to reach your worker on the field, you can send an email or a text message to their tablet or smartphone both complex and simple information, instead of waiting until they come back to your organisation to receive it. With the great quality video and still cameras availability, you can hand over video and pictures quickly and with high resolution to assist your workers complete their work. A client can also get actual facts as to the prominence of an appointment and can convey need in an instantaneous manner and give feedback faster to enable you fill their need efficiently and quickly.

     ii.           Easy retrieval and archiving

Technology has made archiving and documentation of organisation's information very easy and quick. For example the use of the inexpensive storage and databases enables you to save emails and can inquire them as required or future use comparing this to filling paper in a huge batch of costly file cabinets to try and archive labour. The needed space to keep cabinets and the workers to locate the data and the progressive deterioration of in of paper makes documentary inefficient and challenging. The development of technology helps to ease archiving and retrieval.

Disadvantages of communication technology

       i.           Selecting the wrong medium of conversation

Not everyone knows the means right for which right of communication. For example, instant message application are perfect for time conscious topic that does not need a lot of back and forth. Emails are great for sharing critical updates and memos, while video call meeting are best for client conversation and presentation. Using instant messages for conversation that is not time sensitive can interrupt the staff. Arranging a video call for a conversation that could have been an email can disappoint colleagues.

     ii.           Increasing information overwhelm

When an employee receive plenty of information through multiple channels, it can be a lot to digest it all and hen the sources of communication are too many, the employee may resist going through them. For example, when an employee receive several voice messages and a lot of emails in their inboxes in one day they may feel too overwhelmed to review them all and this would cause problems for the business.

Question 3

Journalism charter of ethics are formulated to client to direct journalists through their daily encounter with moral dilemma in the process of disbursement formula to find the differences and similarities in code of ethics as published in the duties. The cannons and codes provide journalist with a plan for self-correction and self-monitoring.

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