Assignment - Managerial Economics

Assignment Submission Due Saturday, 7/17/21, 11:59PM

Written Assignment

For your first assignment you are asked to respond to the following question:

What do you think are the changing aspects of the economics of the following industries:

Telecommunications

Retail merchandising

Higher Education

Airlines

Comment on customers, technology, and competition and how each impacts these industries. What changes have the greatest impact? Explain your answers in detail and support your answers with research. Use at least 3 sources; one source can be your textbook.

Your paper should be 2 pages long; in addition include a cover page and a reference page (total length of paper 4 pages), all properly formatted in APA style. Use New Times Roman 12pt. font for your submission.

Instructions

Read Chapters 2 and 3 in your main textbook.

The main textbook - S E V E N T H E D I T I O N ( if you need i have PDF book )

MANAGERIAL ECONOMICS

Economic Tools for Today’s

Decision Makers

Paul G. Keat - Thunderbird School of Global Management

Philip K. Y. Young - Nth Degree Systems, Inc. and Duke Corporate Education

Stephen E. Erfle - Dickinson College

Watch the following videos. Please copy/paste the link into your browser. The hyperlink is disabled.

Managerial Economics 101

https://www.youtube.com/watch?v=gP-RC5ZqiBg

Demand and Supply Explained

https://www.youtube.com/watch?v=LwLh6ax0zTE

Grading criteria

Purpose

Competent: 3 - 4 points Clearly identifies the central purpose, arguments, or goals of the project, but sometimes digresses

4 points

Exemplary: 5 to 6 points Effectively describes and explains the central purpose, arguments, or goals of the project; explanation is focused, detailed, and compelling

6 points

Content

Competent: Presents clear and appropriate information that adequately supports the central purpose, arguments, or goals of the project; demonstrates satisfactory knowledge of the content area; reader gains some insights

4 points

Exemplary: Presents balanced, significant, and valid information that clearly and convincingly supports the central purpose, arguments, or goals of the project; demonstrates in-depth knowledge of the content area; reader gains important insights

6 points

Organization

Competent: Information/content is presented in a clear and reasonable sequence; topic/paragraph transition is usually good with clear linkages for the most part; reader can generally understand and follow the line of reasoning

4 points

Exemplary: Information/content is presented in a logical, interesting, and effective sequence; topics flow smoothly and coherently from one to another and are clearly linked; reader can easily follow the line of reasoning

6 points

Style and Tone

Competent: Writing is usually engaging and keeps the reader’s attention; tone is generally professional and appropriate for an academic research project

4 points

Exemplary: Writing is compelling and sustains interest throughout; tone is consistently professional and appropriate for an academic research project

6 points

Use of References

Competent: Professionally legitimate references are generally used; clear and fair citations are presented in most cases; most of the information, content, and evidence comes from sources that are reliable

4 points

Exemplary: Presents compelling evidence from professionally legitimate sources; attribution is clear and accurate; references are primarily peer reviewed professional journals or other approved sources

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