question archive When a new product or service is offered, revised, rebranded, or offered to new potential customers, there is often a marketing campaign to build awareness
When a new product or service is offered, revised, rebranded, or offered to new potential customers, there is often a marketing campaign to build awareness
Subject:CommunicationsPrice: Bought3
When a new product or service is offered, revised, rebranded, or offered to new potential customers, there is often a marketing campaign to build awareness. In the mid-20th century, these campaigns might have featured print advertisements, radio spots, television commercials, etc. Today's marketing has branched out into a dizzying number of areas.
Choose the most interesting product/service (re)launch you can think of. you are also free to choose your own example.
- What was (a) the main message and (b) platform used for the campaign?
- Why do you think that the campaign worked (or not)?
Assignement above with a 100 to 200 word written post. Use formal academic English. Where necessary, document your response using APA parenthetical citations and include an APA works cited list
