You work as a communication specialist at Estee Lauder Companies

Subject:FinancePrice: Bought3

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You work as a communication specialist at Estee Lauder Companies. Think about the economic and social challenges we have experienced in the last few months. What adjustments should your organization make to be sustainable during these challenging times?  

This is an individual paper, please write a 3-4 page (single-spaced) internal proposal to address these concerns.  Decide on your target audience and orient your proposal towards them. Use a memo format. Remember to include headings such as the introduction, background, solution, and recommendation. Use subheadings if applicable. Be creative in your response. If your group prefers, you are welcomed to change the name of the company.

You can use the following sample as a guide: Internal Proposal Sample (PDF)

 

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Rubric

Business Proposal Rubric 100

Business Proposal Rubric 100
Criteria	Ratings	Pts
This criterion is linked to a Learning OutcomeFormat	20 to >15.0 pts Excellent • Proper headings, spacing, paragraph breaks, and margins. 15 to >10.0 pts Good • Good headings, spacing, paragraph breaks, and/or margins with minor errors. 10 to >5.0 pts Fair • Inconsistent headings, spacing, paragraph breaks, and/or margins. 5 to >0.0 pts Unacceptable • Incorrect headings, spacing, paragraph breaks, and/or margins 0 pts No Submission • Author did not include a submission.	20 pts
This criterion is linked to a Learning OutcomeContent & Organization	40 to >30.0 pts Excellent • Fully developed background information, solution and recommendation. • Logically developed paragraphs, comprehensive content, and effective transitions. 30 to >20.0 pts Good • Mostly developed or supported background information, solution and recommendation. • Fairly effective use of transitions. 20 to >10.0 pts Fair • Partially undeveloped or supported background information, solution and recommendation. • May use questionable transitions. 10 to >0.0 pts Unacceptable • Unfocused ideas, ineffective paragraphs, incorrect content, and/or non-existent transitions. 0 pts No Submission • Author did not include a submission.	40 pts
This criterion is linked to a Learning OutcomeSpelling & Grammar	20 to >15.0 pts Excellent • Varied and effective sentence structure; concise, clear, courteous, and correct language 15 to >10.0 pts Good • Minor errors in sentence structure, spelling, and/or word choice. 10 to >5.0 pts Fair • A moderate number of errors in sentence structure, spelling, and/or word choice. 5 to >0.0 pts Unacceptable • Poor sentence structure, incorrect word usage, several misspelled words, and/or discourteous language. 0 pts No Submission • Author did not include a submission.	20 pts
This criterion is linked to a Learning OutcomePunctuation	20 to >15.0 pts Excellent • Evidence of careful proofreading. Errors do not interfere with comprehension and do not negatively influence the reader’s perception of the writer. 15 to >10.0 pts Good • Minor errors that may interfere with comprehension or may negatively influence the reader’s perception of the writer. 10 to >5.0 pts Fair • A moderate number of errors that may interfere with comprehension or may negatively influence the reader’s perception of the writer. 5 to >0.0 pts Unacceptable • Frequent and serious errors that significantly interfere with comprehension and negatively influence the reader’s perception of the writer. 0 pts No Submission • Author did not include a submission.	20 pts
Total Points: 100