Read the article "How Barbie Lost her Groove," by Nash and Duvall (2005)

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Read the article "How Barbie Lost her Groove," by Nash and Duvall (2005).  Compose a persuasive response that includes the following elements:

- Explain why Mattel's managers were able to slowly change decision making over time and what kinds of cognitive errors contributed

- Explain and comment on any factors related to organizational culture and innovation within Mattel's setting that might have influenced the company to move in a more positive directions.