CASE 9 JAMBA JUICE: FEELING THE SQUEEZE OR JUICING UP?*

Integrating concepts and theories from the text, analyze the company's general and industry environment, internal resources and intellectual assets?

Answer:

Jamba juice is retailer specialising in providing fruit or vegetable smoothies and uses. There quarter 4 earnings report that Jamba juice has degraded and expected earnings per share are -$. 06 which could be missed by the company based on the Q3 analysis.
Relocation of the headquarter from emeryville,California to frisco, texas at North of Dallas was done to improve in the overall operation cost for finding the Talent for skill restaurant. This area was specifically good for the great cost of living as well as relocation plan where chartered accountant employees in the organisation who were opted to go turn to 120. New office is capable of holding hundred employees but it was designed to hold more than hundred employees. Jamba juice is making replacement with the Zoe's kitchen as well as the brinker international. Both of the companies are also at dallas.
Company has been successfully operating in America as the overall sales rate was going wrong for the first water and later it was jumped up at the third quarter of the yeah but later at the fourth quarter it again went down. Relocation of the headquarter as well as changes in the operational availability of the organisation reduced the impact of the business in the specific market segment which affected the company Bradley. My returning to the using roots of the organisation and trying new opportunities such as involving whole food produced in to the menu was not the most appropriate approach of Jamba juice to increase their availability of the market share as well as to increment in the assessment of available opportunities for international as well as national market. By using cost differentiation techniques, main competitors such as Starbucks highly affected as availability of wide range and better prices would the customers from Starbucks to Jamba juice increasing the total revenue. Increment in new structure of operation company is successfully creating a difference in Operation as well as taking positive impact from the customers as well.