Q1) Now armed with a brilliant idea to improve your company’s business model, it is time to consider how to convince your executive team of your idea’s merit

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Q1) Now armed with a brilliant idea to improve your company’s business model, it is time to consider how to convince your executive team of your idea’s merit. Finding alignment between why your company exists (i.e., your purpose, cause, or beliefs), how you provide unique value, and what products and/or services you offer (or should be offering) is a great way to frame your proposed change. You identified the “How” in the value proposition above, so the only items remaining are “Why” you exist and “What” you offer. While there are many details surrounding your business model innovation, our focus here is not on the intricacies of implementation, but on the alignment of that innovation with the organization’s reason for existence. Please indicate your company’s ideal why, how, and what, which align with your proposed business model innovation.

1. Why –
2. How –
3. What -

Q2)

Section 4: Business Model Application – Please describe how one of the innovations you identified with blue text in section 3 solves a problem or opportunity your company is facing. Then, clarify the value proposition of the innovation with the following formula: “We help X do Y by doing Z”. Example: “We help doctors manage their time by syncing a calendar to an Apple Watch.” Finally, next to value creation, delivery, and capture, please describe the other components of your business model that would need to change to implement your innovation. You can write “No Changes Needed” if a segment should remain the same.

1. Please describe the problem you are going to solve or opportunity on which you can capitalize by innovating your company’s business model - -
2. Value Proposition -
3. Value Creation –  
4. Value Delivery –  
5. Value Capture –