1)Conduct a brainstorming session for New Product Development 2) Decide on either a new to the world idea or A modified version of a current product/service 3) Describe the product and its benefits/features. 4) Decide on the new product/services TARGET market and explain how and why you chose this market. 5) Decide on the position of the product in the market and show the 4 ps of the product/service.